CHRISSY ROOFE

Vice President of Marketing

Chrissy Roofe leads brand development and market expansion at GFI Digital. With a Corporate Communications & Marketing degree from Lindenwood University, she brings extensive marketing expertise—including public relations, strategy, media placement, and corporate events.

Before joining GFI Digital in 2015, Chrissy worked in the hospitality industry as a corporate trainer and marketing leader. She spent nearly two decades in the field, developing her skills in creating memorable experiences and building lasting relationships.

At GFI Digital, Chrissy is focused on strengthening the company's brand presence and expanding its market reach. She is passionate about creating experiences that resonate and building meaningful relationships with both customers and employees.

Chrissy believes in a strategic, relationship-driven approach to marketing that prioritizes authentic engagement.

Outside the office, Chrissy is an avid hockey fan who enjoys travel, yoga, and golf.